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We care about the planet. We care about humanity. And most of all we care about our customer's health. In a society where some of the top deodorant companies sell products with carcinogens such as parabens and benzenes in them, and the beauty industry as a whole is one of the top offenders in creating plastic waste, we aim to do something different. 

We provide safe, pure, and clean beauty products that are 98% plastic-free, and are continuing our efforts to be 100% plastic free by 2023. Our mission is simple: self-care products that care about the planet as much as we care about our customers. 

About Our Founder

Avijah Scarbrough Founder of Viju Beauty

Viju Beauty Founder is lovely nicknamed the "Queen Vij". She spent a decade working as journalist, traveling the world to report on many local and global issues. During her career, she saw first hand the damage being done to our environment due to the 380 million tons of plastic being produced each year and entering our natural environments and oceans. She has reported from the front lines of some of the most contaminated oceans and seen the damage it has caused marine life and ultimately all of humanity. She made a vow to herself to disrupt one of the planets biggest offenders, the beauty industry, and offer a solution to those who want to use less plastic.


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